{"id":8072,"date":"2024-01-18T15:12:10","date_gmt":"2024-01-18T15:12:10","guid":{"rendered":"https:\/\/www.shake.srl\/showreel\/focus-live-2\/"},"modified":"2025-12-11T10:48:27","modified_gmt":"2025-12-11T10:48:27","slug":"focus-live-2","status":"publish","type":"avada_portfolio","link":"https:\/\/www.shake.srl\/en\/showreel\/focus-live-2\/","title":{"rendered":"Focus Live"},"content":{"rendered":"<p><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-1 has-pattern-background has-mask-background hundred-percent-fullwidth non-hundred-percent-height-scrolling fusion-equal-height-columns\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-padding-right:20px;--awb-padding-left:20px;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-0 fusion_builder_column_1_1 1_1 fusion-one-full fusion-column-first fusion-column-last\" style=\"--awb-bg-blend:overlay;--awb-bg-size:cover;--awb-margin-top:6px;--awb-margin-bottom:30px;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-column-wrapper-legacy\"><div class=\"fusion-column-content-centered\"><div class=\"fusion-column-content\"><div class=\"fusion-video fusion-youtube fusion-aligncenter\" style=\"--awb-max-width:1200px;--awb-max-height:675px;--awb-width:100%;\"><div class=\"video-shortcode\"><div class=\"fluid-width-video-wrapper\" style=\"padding-top:56.25%;\" ><iframe title=\"YouTube video player 1\" src=\"https:\/\/www.youtube.com\/embed\/mLRdrvP7MK8?wmode=transparent&autoplay=0\" width=\"1200\" height=\"675\" allowfullscreen allow=\"autoplay; fullscreen\"><\/iframe><\/div><\/div><\/div><\/div><\/div><div class=\"fusion-clearfix\"><\/div><\/div><\/div><\/div><\/div><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-2 has-pattern-background has-mask-background nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-padding-right:20px;--awb-padding-left:20px;--awb-background-color:#97183a;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-1 fusion_builder_column_1_5 1_5 fusion-one-fifth fusion-column-first fusion-no-small-visibility\" style=\"--awb-bg-size:cover;width:20%;width:calc(20% - ( ( 4% + 4% ) * 0.2 ) );margin-right: 4%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-column-wrapper-legacy\"><div class=\"fusion-clearfix\"><\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-2 fusion_builder_column_3_5 3_5 fusion-three-fifth\" style=\"--awb-bg-size:cover;width:60%;width:calc(60% - ( ( 4% + 4% ) * 0.6 ) );margin-right: 4%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-column-wrapper-legacy\"><div class=\"fusion-sep-clear\"><\/div><div class=\"fusion-separator fusion-full-width-sep\" style=\"margin-left: auto;margin-right: auto;margin-top:20PX;width:100%;\"><\/div><div class=\"fusion-sep-clear\"><\/div><div class=\"fusion-text fusion-text-1\" style=\"--awb-text-color:#ffffff;--awb-text-font-family:&quot;Barlow&quot;;--awb-text-font-style:normal;--awb-text-font-weight:400;\"><p style=\"text-align: left;\"><strong>Focus Live 2023: An Immersive Experience at Milan&#8217;s Museum of Science and Technology<\/strong><\/p>\n<p style=\"text-align: left;\">Focus Live is the science popularization festival that took place from November 3-5, 2023.<\/p>\n<p style=\"text-align: left;\">The event focused on innovation, creativity and curiosity, presenting 40 installations in five thematic areas. Technology, Sustainability, Science, Space and Health were the focus of the lectures and activities offered. The program offered meetings, talks, workshops and performances, involving experts in the field. The goal was to promote knowledge by stimulating curiosity and fun. Innovative formats and events allowed the audience to experience various technologies, including augmented reality, for a truly immersive experience.<\/p>\n<p style=\"text-align: left;\">The success of the event was highlighted by the participation of more than 18,000 people.<\/p>\n<p style=\"text-align: left;\">Shake opened the festival with a hologram of sailor Giovanni Soldini, interacting with presenter Raffaele Leone. The special effects were highly appreciated by the audience as evidenced by the smartphones pointed at the screen.<\/p>\n<p style=\"text-align: left;\">In the Experience Trail, two areas were set up, &#8220;WE ARE ALL ASTRONAUITS&#8221; and &#8220;THE GREAT GAME.&#8221;<\/p>\n<p style=\"text-align: left;\">In &#8220;WE ARE ALL ASTRONAUTS,&#8221; visitors were taken on a space journey by a guide. They were thus able to experience the excitement of the first lunar missions. They also had the ability to interact with each other, take hold of planets, lunar modules and space probes.<\/p>\n<p style=\"text-align: left;\">In &#8220;THE BIG GAME,&#8221; children experienced an adventure on a reindeer-drawn sleigh to the magical Toy Factory.<\/p>\n<p style=\"text-align: left;\">The experience showed how technology, science and curiosity can bring people together, leaving lasting memories of an extraordinary day.<\/p>\n<\/div><div class=\"fusion-sep-clear\"><\/div><div class=\"fusion-separator fusion-full-width-sep\" style=\"margin-left: auto;margin-right: auto;margin-top:20PX;width:100%;\"><\/div><div class=\"fusion-sep-clear\"><\/div><div class=\"fusion-clearfix\"><\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-3 fusion_builder_column_1_5 1_5 fusion-one-fifth fusion-column-last fusion-no-small-visibility\" style=\"--awb-bg-size:cover;width:20%;width:calc(20% - ( ( 4% + 4% ) * 0.2 ) );\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-column-wrapper-legacy\"><div class=\"fusion-clearfix\"><\/div><\/div><\/div><\/div><\/div><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-3 has-pattern-background has-mask-background nonhundred-percent-fullwidth non-hundred-percent-height-scrolling fusion-equal-height-columns\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-padding-right:20px;--awb-padding-left:20px;--awb-background-color:#97183a;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-4 fusion_builder_column_1_5 1_5 fusion-one-fifth fusion-column-first fusion-no-small-visibility\" style=\"--awb-bg-size:cover;width:20%;width:calc(20% - ( ( 4% + 4% ) * 0.2 ) );margin-right: 4%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-column-wrapper-legacy\"><div class=\"fusion-clearfix\"><\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-5 fusion_builder_column_3_5 3_5 fusion-three-fifth\" style=\"--awb-bg-blend:overlay;--awb-bg-size:cover;width:60%;width:calc(60% - ( ( 4% + 4% ) * 0.6 ) );margin-right: 4%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-column-wrapper-legacy\"><div class=\"fusion-column-content-centered\"><div class=\"fusion-column-content\"><div class=\"awb-gallery-wrapper awb-gallery-wrapper-1 button-span-no\"><div style=\"margin:-12px;--awb-bordersize:0px;--awb-bordercolor:#f42727;\" class=\"fusion-gallery fusion-gallery-container fusion-grid-3 fusion-columns-total-6 fusion-gallery-layout-masonry fusion-gallery-1\"><div class=\"fusion-grid-column fusion-gallery-column fusion-gallery-column-3 hover-type-zoomin fusion-grid-sizer\"><\/div><div style=\"padding:12.5px;\" class=\"fusion-grid-column fusion-gallery-column fusion-gallery-column-3 hover-type-zoomin fusion-element-landscape fusion-element-portrait\"><div class=\"fusion-gallery-image\"><a href=\"https:\/\/www.shake.srl\/wp-content\/uploads\/2020\/10\/focus_001-scaled.jpg\" data-title=\"focus_001\" title=\"focus_001\" rel=\"noreferrer\" data-rel=\"iLightbox[gallery_image_1]\" class=\"fusion-lightbox\" target=\"_blank\"><div style=\"background-image:url(https:\/\/www.shake.srl\/wp-content\/uploads\/2020\/10\/focus_001-scaled.jpg);padding-top:calc((100% + 24px) * 0.8);background-position:;\" class=\"fusion-masonry-element-container\"><img decoding=\"async\" src=\"https:\/\/www.shake.srl\/wp-content\/uploads\/2020\/10\/focus_001-scaled.jpg\" width=\"2560\" height=\"1707\" alt=\"\" title=\"focus_001\" aria-label=\"focus_001\" class=\"img-responsive wp-image-5065\" srcset=\"https:\/\/www.shake.srl\/wp-content\/uploads\/2020\/10\/focus_001-200x133.jpg 200w, https:\/\/www.shake.srl\/wp-content\/uploads\/2020\/10\/focus_001-400x267.jpg 400w, https:\/\/www.shake.srl\/wp-content\/uploads\/2020\/10\/focus_001-600x400.jpg 600w, https:\/\/www.shake.srl\/wp-content\/uploads\/2020\/10\/focus_001-800x533.jpg 800w, https:\/\/www.shake.srl\/wp-content\/uploads\/2020\/10\/focus_001-1200x800.jpg 1200w, https:\/\/www.shake.srl\/wp-content\/uploads\/2020\/10\/focus_001-scaled.jpg 2560w\" sizes=\"(min-width: 2200px) 100vw, (min-width: 640px) 1920px, \" \/><\/div><\/a><\/div><\/div><div style=\"padding:12.5px;\" class=\"fusion-grid-column fusion-gallery-column fusion-gallery-column-3 hover-type-zoomin fusion-element-landscape fusion-element-portrait\"><div class=\"fusion-gallery-image\"><a href=\"https:\/\/www.shake.srl\/wp-content\/uploads\/2020\/10\/focus_002-scaled.jpeg\" data-title=\"focus_002\" title=\"focus_002\" rel=\"noreferrer\" data-rel=\"iLightbox[gallery_image_1]\" class=\"fusion-lightbox\" target=\"_blank\"><div style=\"background-image:url(https:\/\/www.shake.srl\/wp-content\/uploads\/2020\/10\/focus_002-scaled.jpeg);padding-top:calc((100% + 24px) * 0.8);background-position:;\" class=\"fusion-masonry-element-container\"><img decoding=\"async\" src=\"https:\/\/www.shake.srl\/wp-content\/uploads\/2020\/10\/focus_002-scaled.jpeg\" width=\"2560\" height=\"1707\" alt=\"\" title=\"focus_002\" aria-label=\"focus_002\" class=\"img-responsive wp-image-5066\" srcset=\"https:\/\/www.shake.srl\/wp-content\/uploads\/2020\/10\/focus_002-200x133.jpeg 200w, https:\/\/www.shake.srl\/wp-content\/uploads\/2020\/10\/focus_002-400x267.jpeg 400w, https:\/\/www.shake.srl\/wp-content\/uploads\/2020\/10\/focus_002-600x400.jpeg 600w, https:\/\/www.shake.srl\/wp-content\/uploads\/2020\/10\/focus_002-800x533.jpeg 800w, https:\/\/www.shake.srl\/wp-content\/uploads\/2020\/10\/focus_002-1200x800.jpeg 1200w, https:\/\/www.shake.srl\/wp-content\/uploads\/2020\/10\/focus_002-scaled.jpeg 2560w\" sizes=\"(min-width: 2200px) 100vw, (min-width: 640px) 1920px, \" \/><\/div><\/a><\/div><\/div><div style=\"padding:12.5px;\" class=\"fusion-grid-column fusion-gallery-column fusion-gallery-column-3 hover-type-zoomin fusion-element-landscape fusion-element-portrait\"><div class=\"fusion-gallery-image\"><a href=\"https:\/\/www.shake.srl\/wp-content\/uploads\/2020\/10\/focus_003-scaled.jpg\" data-title=\"focus_003\" title=\"focus_003\" rel=\"noreferrer\" data-rel=\"iLightbox[gallery_image_1]\" class=\"fusion-lightbox\" target=\"_blank\"><div style=\"background-image:url(https:\/\/www.shake.srl\/wp-content\/uploads\/2020\/10\/focus_003-scaled.jpg);padding-top:calc((100% + 24px) * 0.8);background-position:;\" class=\"fusion-masonry-element-container\"><img decoding=\"async\" src=\"https:\/\/www.shake.srl\/wp-content\/uploads\/2020\/10\/focus_003-scaled.jpg\" width=\"2560\" height=\"1931\" alt=\"\" title=\"focus_003\" aria-label=\"focus_003\" class=\"img-responsive wp-image-5092\" srcset=\"https:\/\/www.shake.srl\/wp-content\/uploads\/2020\/10\/focus_003-200x151.jpg 200w, https:\/\/www.shake.srl\/wp-content\/uploads\/2020\/10\/focus_003-400x302.jpg 400w, https:\/\/www.shake.srl\/wp-content\/uploads\/2020\/10\/focus_003-600x453.jpg 600w, https:\/\/www.shake.srl\/wp-content\/uploads\/2020\/10\/focus_003-800x603.jpg 800w, https:\/\/www.shake.srl\/wp-content\/uploads\/2020\/10\/focus_003-1200x905.jpg 1200w, https:\/\/www.shake.srl\/wp-content\/uploads\/2020\/10\/focus_003-scaled.jpg 2560w\" sizes=\"(min-width: 2200px) 100vw, (min-width: 640px) 1920px, \" \/><\/div><\/a><\/div><\/div><div style=\"padding:12.5px;\" class=\"fusion-grid-column fusion-gallery-column fusion-gallery-column-3 hover-type-zoomin fusion-element-landscape fusion-element-portrait\"><div class=\"fusion-gallery-image\"><a href=\"https:\/\/www.shake.srl\/wp-content\/uploads\/2020\/10\/focus_004-scaled.jpg\" data-title=\"focus_004\" title=\"focus_004\" rel=\"noreferrer\" data-rel=\"iLightbox[gallery_image_1]\" class=\"fusion-lightbox\" target=\"_blank\"><div style=\"background-image:url(https:\/\/www.shake.srl\/wp-content\/uploads\/2020\/10\/focus_004-scaled.jpg);padding-top:calc((100% + 24px) * 0.8);background-position:;\" class=\"fusion-masonry-element-container\"><img decoding=\"async\" src=\"https:\/\/www.shake.srl\/wp-content\/uploads\/2020\/10\/focus_004-scaled.jpg\" width=\"2560\" height=\"1707\" alt=\"\" title=\"focus_004\" aria-label=\"focus_004\" class=\"img-responsive wp-image-5068\" srcset=\"https:\/\/www.shake.srl\/wp-content\/uploads\/2020\/10\/focus_004-200x133.jpg 200w, https:\/\/www.shake.srl\/wp-content\/uploads\/2020\/10\/focus_004-400x267.jpg 400w, https:\/\/www.shake.srl\/wp-content\/uploads\/2020\/10\/focus_004-600x400.jpg 600w, https:\/\/www.shake.srl\/wp-content\/uploads\/2020\/10\/focus_004-800x533.jpg 800w, https:\/\/www.shake.srl\/wp-content\/uploads\/2020\/10\/focus_004-1200x800.jpg 1200w, https:\/\/www.shake.srl\/wp-content\/uploads\/2020\/10\/focus_004-scaled.jpg 2560w\" sizes=\"(min-width: 2200px) 100vw, (min-width: 640px) 1920px, \" \/><\/div><\/a><\/div><\/div><div style=\"padding:12.5px;\" class=\"fusion-grid-column fusion-gallery-column fusion-gallery-column-3 hover-type-zoomin fusion-element-landscape fusion-element-portrait\"><div class=\"fusion-gallery-image\"><a href=\"https:\/\/www.shake.srl\/wp-content\/uploads\/2020\/10\/focus_005-scaled.jpg\" data-title=\"Focus Live 2023\" title=\"Focus Live 2023\" data-caption=\"Focus Live 2023\" rel=\"noreferrer\" data-rel=\"iLightbox[gallery_image_1]\" class=\"fusion-lightbox\" target=\"_blank\"><div style=\"background-image:url(https:\/\/www.shake.srl\/wp-content\/uploads\/2020\/10\/focus_005-scaled.jpg);padding-top:calc((100% + 24px) * 0.8);background-position:;\" class=\"fusion-masonry-element-container\"><img decoding=\"async\" src=\"https:\/\/www.shake.srl\/wp-content\/uploads\/2020\/10\/focus_005-scaled.jpg\" width=\"2560\" height=\"1707\" alt=\"\" title=\"Focus Live 2023\" aria-label=\"Focus Live 2023\" class=\"img-responsive wp-image-5069\" srcset=\"https:\/\/www.shake.srl\/wp-content\/uploads\/2020\/10\/focus_005-200x133.jpg 200w, https:\/\/www.shake.srl\/wp-content\/uploads\/2020\/10\/focus_005-400x267.jpg 400w, https:\/\/www.shake.srl\/wp-content\/uploads\/2020\/10\/focus_005-600x400.jpg 600w, https:\/\/www.shake.srl\/wp-content\/uploads\/2020\/10\/focus_005-800x533.jpg 800w, https:\/\/www.shake.srl\/wp-content\/uploads\/2020\/10\/focus_005-1200x800.jpg 1200w, https:\/\/www.shake.srl\/wp-content\/uploads\/2020\/10\/focus_005-scaled.jpg 2560w\" sizes=\"(min-width: 2200px) 100vw, (min-width: 640px) 1920px, \" \/><\/div><\/a><\/div><\/div><div style=\"padding:12.5px;\" class=\"fusion-grid-column fusion-gallery-column fusion-gallery-column-3 hover-type-zoomin fusion-element-landscape fusion-element-portrait\"><div class=\"fusion-gallery-image\"><a href=\"https:\/\/www.shake.srl\/wp-content\/uploads\/2020\/10\/focus_.006-scaled.jpg\" data-title=\"focus_.006\" title=\"focus_.006\" rel=\"noreferrer\" data-rel=\"iLightbox[gallery_image_1]\" class=\"fusion-lightbox\" target=\"_blank\"><div style=\"background-image:url(https:\/\/www.shake.srl\/wp-content\/uploads\/2020\/10\/focus_.006-scaled.jpg);padding-top:calc((100% + 24px) * 0.8);background-position:;\" class=\"fusion-masonry-element-container\"><img decoding=\"async\" src=\"https:\/\/www.shake.srl\/wp-content\/uploads\/2020\/10\/focus_.006-scaled.jpg\" width=\"2560\" height=\"1931\" alt=\"\" title=\"focus_.006\" aria-label=\"focus_.006\" class=\"img-responsive wp-image-5095\" srcset=\"https:\/\/www.shake.srl\/wp-content\/uploads\/2020\/10\/focus_.006-200x151.jpg 200w, https:\/\/www.shake.srl\/wp-content\/uploads\/2020\/10\/focus_.006-400x302.jpg 400w, https:\/\/www.shake.srl\/wp-content\/uploads\/2020\/10\/focus_.006-600x453.jpg 600w, https:\/\/www.shake.srl\/wp-content\/uploads\/2020\/10\/focus_.006-800x603.jpg 800w, https:\/\/www.shake.srl\/wp-content\/uploads\/2020\/10\/focus_.006-1200x905.jpg 1200w, https:\/\/www.shake.srl\/wp-content\/uploads\/2020\/10\/focus_.006-scaled.jpg 2560w\" sizes=\"(min-width: 2200px) 100vw, (min-width: 640px) 1920px, \" \/><\/div><\/a><\/div><\/div><\/div><\/div><\/div><\/div><div class=\"fusion-clearfix\"><\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-6 fusion_builder_column_1_5 1_5 fusion-one-fifth fusion-column-last fusion-no-small-visibility\" style=\"--awb-bg-size:cover;width:20%;width:calc(20% - ( ( 4% + 4% ) * 0.2 ) );\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-column-wrapper-legacy\"><div class=\"fusion-clearfix\"><\/div><\/div><\/div><\/div><\/div><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-4 nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-background-color:#97183a;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-7 fusion_builder_column_1_1 1_1 fusion-one-full fusion-column-first fusion-column-last\" style=\"--awb-bg-color:#97183a;--awb-bg-color-hover:#97183a;--awb-bg-size:cover;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-column-wrapper-legacy\"><div class=\"fusion-aligncenter\"><a class=\"fusion-button button-flat button-xlarge button-custom fusion-button-default button-1 fusion-button-default-span fusion-button-default-type\" style=\"--button_accent_color:#ffffff;--button_accent_hover_color:#621a43;--button_border_hover_color:#621a43;--button_gradient_top_color:#97183a;--button_gradient_bottom_color:#97183a;--button_gradient_top_color_hover:#97183a;--button_gradient_bottom_color_hover:#97183a;--button_text_transform:uppercase;\" target=\"_blank\" rel=\"noopener noreferrer\" href=\"https:\/\/www.shake.srl\/en\/contact\/\" id=\"bottone01\"><span class=\"fusion-button-text\">CONTACTS AND SITE REFERENCES<\/span><\/a><\/div><div class=\"fusion-clearfix\"><\/div><\/div><\/div><\/div><\/div><\/p>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":1,"featured_media":7635,"menu_order":0,"comment_status":"open","ping_status":"closed","template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"footnotes":""},"portfolio_category":[117],"portfolio_skills":[],"portfolio_tags":[],"class_list":["post-8072","avada_portfolio","type-avada_portfolio","status-publish","format-standard","has-post-thumbnail","hentry","portfolio_category-events"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Focus Live - Shake srl<\/title>\n<meta name=\"description\" content=\"The Science and Technology Museum in Milan hosted the edition of Focus Live, the popularization festival, from Nov. 3 to 5, 2023.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, 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